Insurance Marketing & PR

In the face of new challenges and a fast-transforming market, our insurance marketing agency helps organizations across the sector manage reputations and build trust with stakeholders

Bringing a glocalized communications approach to the UK


Insurance sits at the intersection of real-world risk and global capital – a sector defined by local relevance and systemic complexity. At Cognito, we help clients across the insurance value chain – from reinsurers and brokers to specialty carriers and insurtechs – shape their narratives and engage the market.

We’ve led integrated campaigns on topics like cyber resilience, climate adaptation, embedded insurance, and the future of risk modelling. AI is accelerating change – transforming underwriting, claims, and distribution – while raising new questions about trust, regulation, and transparency.

As insurance continues to converge with financial services, brands must navigate shared demands for personalisation, access to capital, and customer-centric innovation. We bring the strategic thinking and sector fluency to help clients stand out in a fast-moving, risk-driven world.

Meet our UK leads

Jon Schubin
Director, Head of Central Marketing
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Brian Norris
Managing Director
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Simon Evans
Head of Financial Services
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